 Content Merchandising - New Traffic driving content strategies, manage and ensure incremental visits & GSV month on month  Merchandising & Brand Store Creation - End to End merchandising for specific projects such as exclusive launches, brand stores, buying guides and promotional events GSV - Analyzing customer requirements and developing product promotions to drive sales while comparatively mapping industry trends and market competitions Storefront Management - To device strategies to increase traffic and conversion rate on all subcategories on website Website Hygiene - Subjective assessment on quality of aesthetics and content Product Uploads - Manage new product uploads as per correct product descriptions, specifications, price point, inventory Extensive data analytics to identify the tablets segment growth and potential for a product with given specs Campaign Management: Working in synch with brands and building up brand campaigns and promotions for them Successfully executed end to end merchandising of exclusive launches - Notion ink Cain 8 Tablet, Lenovo Tab 2 A7-10 Tablet, iBall Stellar A2 Tablet, Toshiba WT8-B Tablet etc Led the merchandising front for promotional events like ‘Snapdeal India Mobiles Day’ & ‘Snapdeal Mobile Mania Day’ and contributed in generating revenue of 100cr & 30cr in a day.

Managing the catalog for categories and recommending new sub categories as per e-commerce dynamics Ensuring end to end category development – catalog uploads and management, category structure fixes to enhance navigation Sourcing and procurement of categories as per the merchandising rolling plan Built strong relationships with clients and ensured they received the best ROI by creating a media-mix efficiently Negotiating with the brands/brand aligned vendors & deciding upon the best commercials Developed/sustained the existing network, ensuring timely and cost effective deliverables Implementation of attractive and innovative onsite display technique Planning and execution of various promotions with an eye on detailing Got three lateral changes on the basis of performance.

Bachelor of Computer Applcatons